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Privacy Policy

Anchor Bay Holidays is committed to protecting the privacy and security of your personal data. This Privacy Policy describes how we collect, use and look after your personal data when you visit our website (regardless of where you visit it from), including when you book a holiday, sign up to our services, join our mailing lists or loyalty scheme, sign up to our newsletter or enter competitions. It also tells you about your rights and how the law protects you.

1 INTRODUCTION AND IMPORTANT INFORMATION

Anchor Bay Holidays Limited (ABH or ABHL)] (“we”, “us” or “our”) are committed to protecting and respecting your personal data and privacy. 

This privacy policy relates to how we use and collect personal data from you when you book with us as a guest or visitor to our self-catering accommodation (the Properties), use our services or access our website. It also relates to our use of any personal information you provide to us by telephone (including SMS or WhatsApp), in written correspondence (including letter and email), through our social media channels and in person. 

Please note that: 

1.1our website is not intended for children under the age of 18 and we do not knowingly process personal data relating to children 

1.2our website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

1.3 Whenever you provide personal data, we are legally obliged to use your information in line with all applicable laws concerning the protection of such information; including but not limited to the Data Protection Act 2018 and the General Data Protection Regulation, as it applies to the UK (UK GDPR), described in this policy as the “Data Protection Laws”.

1.4This privacy policy also forms part of our terms of business and is not intended to override them. This policy may be amended or updated from time to time and any revisions will be posted to this page, so please check back regularly. 

2 WHO WE ARE AND HOW TO CONTACT US

2.1 For the purpose of the Data Protection Laws, the data controller is Anthony Smith. We are a private limited company registered in England and Wales under company number 13311934 Our registered office is at 15 Park Copse, Horsforth, Leeds, LS18 5UN. If you want to request more information about our privacy policy or information regarding data protection you should contact us using the details provided below:

FAO: Anthony Smith

15 park Copse, Horsforth, Leeds, LS18 5UN

United Kingdom

Email:              office@anchorbayholidays.uk

Telephone:      07841 348192 and ask to speak to the Privacy Officer.  

 2.2 You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.

3 THE DATA WE COLLECT ABOUT YOU

3.1 We collect and process personal data. Typically, the personal data we collect and process will include identity, contract, transactional, technical, profile, usage and marketing and communications data such as: 

3.1.1 Identity Data includes first name, last name, title or other identifier (such as job title), marital status, date of birth, gender and images.

3.1.2 Contact Data includes billing address, email addresses and telephone numbers.

3.1.3 Transaction Data includes details about services you have purchased from us or your visits to our premises.

3.1.4 Financial Data includes bank account and payment card details. 

3.1.5 Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.

3.1.6 Profile Data includes your username and password, purchases or orders made by you, your interests, preferences (including details about your personal likes and dislikes as identified during your visits to our premises), feedback and survey responses.

3.1.7 Usage Data includes information about how you use our Property (including but not limited to any property facilities website, products and services.

3.1.8 Marketing and Communications data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

Please note that we may collect and/or process other personal data from time to time. If we ask you to provide any other personal information not described above, the personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point that you are asked to provide your personal information. 

3.2 We also collect, use and share aggregated data, such as statistical or demographic data for any purpose. Aggregated data could be derived from your personal data, but is not considered to be personal data in law as it will not directly or indirectly reveal your identity. For example, we may aggregate your usage data to calculate a percentage of users accessing a specific feature of our services. However, if we combine or connect your aggregated data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used solely in accordance with this policy.

3.3 We do not routinely collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). However, we will collect the health information we need to provide special assistance services requested under the booking or where we need to record and report an incident or accident occurring at the Property. Nor do we collect any information about criminal convictions and offences.

3.4 We only collect data from you directly or via third parties (see the section Third Parties below). 

3.5 It is important that the Personal Data we hold about you is accurate and current. We cannot be held responsible for any inaccurate or incomplete data on our system arising out of your default in this regard. Please keep us informed if your Personal Data changes during your relationship with us.

4 HOW IS YOUR PERSONAL DATA COLLECTED

We use different methods to collect data from and about you including through:

4.1.1 Direct interactions. You may give us your Identity, Contact, Profile and Financial Data by filling in forms or by corresponding with us by post, phone, messaging service, email or otherwise. This includes personal data you provide when you:

4.1.2 Automated technologies or interactions. We may also collect your Technical Data about your equipment, browsing actions and patterns when you visit our website. We collect this personal data by using cookies and other similar technologies. Please see our cookie policy https://www.anchorbayholidays.uk/privacy/ for further details.

4.1.3 Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below:

Technical Data from the following parties:

5 IF YOU FAIL TO PROVIDE DATA

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with our services). In this case, we may have to cancel all or part of a service you have with us but we will notify you if this is the case at the time.

6 HOW YOUR DATA WILL BE USED

6.1 We use information held about you to: 

6.1.1 carry out our obligations arising from any contracts entered into between you and us and provide our services, including any third party services we make available to you; 

6.1.2 carry out feedback and research on our services; and

6.1.3 notify you about changes to our services.

6.2 We never sell your data to third parties or allow third parties to contact you without your permission. 

6.3 We share your data with third parties where there is a legal obligation for us to do so or we have identified a valid lawful basis as set out in the table below (please also see clause 7 below). We may process your personal data without your knowledge or consent where this is required or permitted by law.

6.4 We have set out below in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate. Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.

Purpose/ActivityType of dataLawful basis for processing including basis of legitimate interest
To register you as a guest or visitor of the Property (including any vehicles). IdentityContactUsage Performance of a contract with you. Necessary for our legitimate interests (to ensure unauthorised visitors do not attend or occupy the Property).
To register you as a website account holder and set up your account profile]IdentityContactProfilePerformance of a contract with you.  
To provide our self-catering accommodation and connected service(s) (including but not limited to activities) to you and to process related transactions, including:Manage payments, fees and chargesCollect and recover money owed to us.IdentityContactTransactionUsageMarketing and CommunicationsPerformance of a contract with you.Necessary for our legitimate interests (to recover debts due to us).
To provide you with request special assistance. IdentityContactHealth (Special Category Data limited to what is necessary for the provision of special assistance) Explicit consent.
To manage our relationship with you which will include:Notifying you about changes to our terms or privacy policy.Asking you to leave a review or take a surveyIdentityContactProfileMarketing and CommunicationsPerformance of a contract with youNecessary to comply with a legal obligationNecessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)
To record incidents and accidents occurring at the Property. Identity ContactUsage Health (Special Category Data)Necessary to comply with a legal obligation (health and safety). Necessary for our legitimate interests (to ensure the Property is fit for use by guests and resolve complaints).  We may also use this information to exercise and defend our legal rights and may be required by law to process this information.
To assess your compliance with our EV Charging Policy.IdentityContactUsage  Necessary to comply with a legal obligation (health and safety).Necessary for our legitimate interests (to ensure fair use of our EV facilities).  
To enable you to partake in a competition or complete a survey.IdentityContactProfileUsageMarketing and CommunicationsPerformance of a contract with you.Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business).
To administer and protect our business and our website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data).IdentityContactTechnicalNecessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise).Necessary to comply with a legal obligation.
To measure or understand the effectiveness of the advertising we serve to you.IdentityContactProfileUsageMarketing and CommunicationsTechnicalNecessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy).
To use data analytics to improve our website, services, marketing, customer relationships and experiences.TechnicalUsageProfileNecessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy).
To make suggestions and recommendations to you about services that may be of interest to you.IdentityContactTechnicalUsageProfileMarketing and CommunicationsNecessary for our legitimate interests (to develop our products/services and grow our business).   

7 LAWFUL BASIS FOR PROCESSING

7.1 We only process your data (which may include providing it to a third party) where we have identified a valid lawful basis to do so. These are as follows:

7.2 We may also process your personal data in the following circumstances, which are likely to be rare:

8 THIRD PARTIES and sharing information

8.1 We will keep your information within the organisation except where disclosure is required or permitted by law or when we use third party service providers (data processors) to supply and support our services to you.  We have contracts in place with our data processors. This means that they cannot do anything with your personal data unless we have instructed them to do so. They will not share your personal data with any organisation apart from us. They will hold it securely and retain it for the period we instruct.

8.2 Please see below the list which sets out the categories of recipients of personal data.

SERVICE PROVIDERS WHO MAY RECEIVE YOUR PERSONAL DATALOCATION(e.g within the UK, EEA or outside of the UK/EEA)
IT Support ServicesWithin the UK
Email ProviderWithin the UK
Website ProviderWithin the UK
BanksWithin the UK
Online payment providersWithin the EEA
AccountantsWithin the UK
InsurersWithin the UK
SolicitorsWithin the UK
Software ProvidersWithin the UK
Marketing AgenciesWithin the UK

8.3 We may disclose your Personal Data to any competent law enforcement body, regulator, government agency, court or other third party where we believe disclosure is necessary: (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person.

8.4 We may also be required to share your Personal Data as part of any sale, transfer or merger of our business or assets (or parts thereof). Such disclosure will be subject to the buyer’s processing of your Personal Data on terms equal to the protections afforded to you by this policy.

8.5 In addition, third parties may provide us with personal data and they should only do so where the law allows them to. This may vary our position as Data Controller under clause 2.1. 

9 INFORMATION SECURITY 

9.1 We use appropriate technical and organisational measures to protect the personal information that we collect and process about you.  The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information.

10 MARKETING

10.1 We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you.  This is how we decide which products, services and offers may be relevant for you (we call this marketing).

10.2 You will receive marketing communications from us if you have requested information from us or purchased services from us and you have not opted out of receiving that marketing.

10.3 We strive to provide you with choices regarding certain personal data uses, namely around marketing and advertising. In particular: 

We will always obtain your express opt-in consent before we share your personal data with any third party for marketing purposes; and

You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to your or by contacting us at any time.

11 INTERNATIONAL TRANSFERS

11.1Your data is stored by us and our processors in the UK. However, several of our external third parties are based outside the UK. Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring that we only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data.

11.2 Whenever we transfer your personal data to countries outside of the UK and/or European Economic Area (‘EEA’), where we use certain service providers (see clause 8.2), we will rely on an appropriate international data transfer mechanism (such as standard contractual clauses (SCCs), international data transfer agreements (IDTAs) or any future agreed mechanisms) approved by the UK regulatory authority, the Information Commissioner’s Office. In addition, we will ensure that we have received assurances that an adequate level of protection of the personal data is achieved (based on a case by case assessment of the circumstances of the transfer), includingadequate technical and operational measures in place to protect the personal data. 

11.3 Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA. 

12 DATA SECURITY

12.1 We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

12.2 We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

13 DATA RETENTION

13.1 We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

13.2 To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

13.3 By law we have to keep basic information about our clients (including Contact, Identity, Financial and Transaction Data) for 6 years after they cease being clients.

13.4 In some circumstances you can ask us to delete your data (see below for further information).

13.5We may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you. Please see clause 3.2.

14 YOUR RIGHTS 

14.1 Under the data protection laws your rights are:

14.2 Please note that:

15 APPLICATIONS TO WORK FOR US

If you apply to work for us (directly or indirectly) in any role we may receive data about you from third parties. In addition, we will keep the details of your application and any additional information provided to us by you or others during your application so that we can keep you informed of future opportunities that you may be interested in. If you do not wish for us to keep your details for this reason, please let us know by contacting us using the details provided in this policy.

16 CHANGES TO THE PRIVACY POLICY 

We keep our privacy policy under regular review. This version was last updated on march 7th 2024. 

This policy sets out information about our use of Cookies on our website.

“We”, “us” or “our” means Anchor Bay Holidays Limited  (registered company number 13311934).

Our registered address is 15 Park Copse, Horsforth, Leeds, LS18 5UN

“Website” means www.anchorbayholidays.uk

We are registered with the Information Commissioner’s Office as a data controller under number ZB041260.

If you wish to contact us, please click here https://www.anchorbayholidays.uk/contact-us/

WHAT IS A COOKIE?

A ‘cookie’ is a type of data file that is stored on your device when you visit a website or perform actions while visiting a website. A cookie file contains information that is transferred to your device’s memory which is recalled when you revisit our site, or when you perform certain actions on your device. Where we refer to a cookie in this policy, this incorporates similar tracking technologies.

NECESSARY COOKIES

When you first visit our website, we only use necessary cookies. This means that additional cookies (called “Optional Cookies” in this policy) won’t be used unless you agree to accept/enable all cookies, or select your own cookie preferences.

OPTIONAL COOKIES

Optional cookies are used for analytical, performance, advanced functionality and advertising purposes. More information is set out in this policy. Optional cookies help us improve our website and we believe accepting all optional cookies provides you with the best user experience. 

Cookies can be “First Party”, i.e. set by us, or “Third Party”, i.e. placed on your device by another organisation when you visit our website. Third-party cookies may be placed on your device by an organisation providing a service to us or by our business partners, so that they can advertise products and services to you on our website and elsewhere on the internet. Because of how cookies work, our website cannot access third-party cookies stored from other websites; nor can other organisations access the data in the cookies we use on our website.

CHANGING YOUR PREFERENCES

You can select to accept/enable some or all of the optional cookies either within the settings of your own device or by selecting the option provided on our website. 

HOW LONG WILL COOKIES STAY ON MY DEVICE?

The length of time a cookie will stay on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies should expire when you stop browsing. Persistent cookies stay on your device until they expire after a set period or are deleted. For each of the cookies used on our website we have set out the duration in the tables below. 

THE COOKIES WE USE ON OUR WEBSITE:

Necessary Cookies

Necessary Cookies are cookies that are required for the operation of our website. They include, for example, cookies that allow page navigation or enable you to access certain areas of our website. Our website cannot function properly without these cookies. Necessary Cookies can only be disabled by changing your browser preferences but doing so may result in reduced or limited functionality of our website. In some circumstances our website may cease to function as intended if necessary cookies are disabled, deleted or otherwise altered. We do not accept any liability for any loss arising where necessary cookies are disabled, deleted or otherwise altered. We use the following necessary cookies:

Cookie NamePurposeControllerFurther Information (including duration of cookie)
PEPSESSIDThis cookie holds navigation, page id/information and variables crucial to the running of the websiteOur CookieThis cookie is session based and is deleted the next time you close your browser.
SUPERCONTROLThis cookie holds navigation, page id/information and variables crucial to the running of the websiteOur CookieThis cookie is session based and is deleted the next time you close your browser.

Optional Cookies

We and third parties like to use cookies on this website to enhance your user experience, personalise content and advertisements, provide social media features, and analyse the traffic/visitor actions on our website. Optional cookies help us to provide you with the experience we intend to provide when you browse our website and also allow us to improve our website and the service we provide.

We need to obtain your consent to use Optional cookies; this is usually by way of a pop-up notice. As set out in this policy, you can change your preference at any time.

Advanced functionality, Analytics and Performance Cookies

We use advanced functionality cookies to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

We use analytical/performance cookies to enable us to recognise and count the number of visitors and to see how visitors use our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. 

We would like to use the following optional advanced functionality, analytics and performance cookies:

Cookie NamePurposeControllerFurther Information (including duration of cookie)
Google Analytics__utma, __utmb, __utmc, __utmz[This cookie allows us to recognise and count the number of visitors and to see how visitors move around the site when they are using it. This helps us to improve the way our website works, for example by ensuring that users are finding what they are looking for easily]Third Party CookieFor further information, please visit:http://www.google.com/analytics/
META PIXLThis cookie allows us to track conversions from our facebook advertisingThird Party CookieThis cookie is session based and is deleted the next time you close your browser
Affiliate FuturesThis allows us to track referrals from thirs part sites e.g. Blue Light CardThird Party CookieThis cookie is session based and is deleted the next time you close your browser

Advertising Cookies

We and third parties want to display adverts that we think are relevant to you. In order to do so we need your consent to use advertising cookies. Even if you do not accept our advertising cookies, where you have accepted advertising cookies on another website they may remain active on our website. You can configure the advertisement vendors that place cookies on your device using the preference tool on our website. 

We use the following advertising cookies:

Cookie NamePurposeControllerFurther Information (including duration of cookie)
Google AdsThis cookie allows us to recognise and count the number of visitors and to see how visitors move around the site when they are using it. This helps us to improve the way our website works, for example by ensuring that users are finding what they are looking for easilyThird Party CookieThis cookie stays on your device for 1 year
Meta PixlThis cookie allows us to track conversions from our facebook advertisingThird Party CookieThis cookie is session based and is deleted the next time you close your browser

Social Media Cookies 

We use social media cookies to allow you to share our website (or parts of it) on social media.

These cookies are likely to be analytical/performance cookies or targeting cookies. Please note that our social media partners may also use cookies over which we have no control and if you have consented to the use of those cookies elsewhere, as they are on your device without your consent, those cookies will be active. We cannot prevent this. To control the use of these cookies, you will need to contact the controller of that cookie.

We use the following social media platforms:

Cookie NamePurposeControllerFurther Information (including duration of cookie)
Meta PixlThis cookie allows us to track conversions from our facebook and META products (e.g. Instagram)  pagesThird Party CookieThis cookie is session based and is deleted the next time you close your browser

CHANGES TO THE COOKIE POLICY

We keep our cookie policy under regular review. This version was last updated on march 7th 2024.

© 2024 Anchor Bay Holidays | Privacy policy

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